“When we say we’ve got some big news, we mean Big Mouth big,” crowed Chili’s October press release announcing four new burgers. “Because go big or go home, right? Two of the new Big Mouth Burgers boast two (yes, TWO) beef patties for a full pound of beef!” Just what you—and our sweltering planet—need! (See cover story.) Remember when people thought a McDonald’s Quarter Pounder was big? Half-pounders soon made them look puny. But that was just the start.