Alcohol labeling written comment to Alcohol and Tobacco Tax and Trade Bureau

Docket No. TTB-2024-0002 re: labeling and advertising of wine, distilled spirits, and malt beverages with alcohol content, nutritional information, major food allergens, and ingredients

Improving alcohol labeling is essential for promoting transparency, health, and safety. Excess alcohol consumption is associated with various harms including injuries, motor vehicle accidents, liver disease, cardiovascular disease, and certain cancers. Alcohol content labeling increases consumer awareness of the contents of alcoholic beverages and could potentially impact drinking behavior. Alcohol is calorie-dense and contributes substantially to the average daily energy intake of those who drink. Many alcoholic beverages also contain carbohydrates, sugars, and other nutrients, and they can contain a wide range of ingredients and food additives. Additionally, alcoholic beverages can contain major food allergens like wheat, milk, egg, nuts, and shellfish, awareness of which can be a matter of life or death for people with food allergies.

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