| “The Beverage Institute for Health & Wellness is an independent organization, within The Coca-Cola Company, that will support scientific research, education and outreach with a primary focus on beverages. The Institute will support research to help better understand the role that beverages can play in diets and health, in developed and developing countries, around the world. This effort may lead to the creation of new beverage products, by The Coca-Cola Company, in addition to providing health and nutrition education.” (http://www.thebeverageinstitute.org/mission_scope.shtml; accessed 11/09/04). The Beverage Institute for Health and Wellness reports to the Vice President of Coca-Cola, Donald W. Short. (http://www.thebeverageinstitute.org/mission_scope.shtml ; accessed 11/09/04) |