ALCOHOL
AND THE OLYMPICS
This document presents the results of questions related to the
Olympics from a nationally representative issues tracking study conducted by Penn, Schoen
& Berland Associates in April 2001. The margin of error for the study among Americans
ages 21 and older is +/- 4.4 at the 95% confidence interval level.
If you were to attend the Salt Lake
Winter Olympic Games, would it be very important, somewhat important, not very important,
or not at all important to you that alcoholic beverages be freely available at many
locations there? |
ALL
% |
MALE
% |
FEMALE
% |
Very important |
15 |
12 |
18 |
Somewhat important |
15 |
19 |
12 |
NOT IMPORTANT (NET) |
66 |
63 |
68 |
Not very important |
22 |
27 |
16 |
Not at all important |
44 |
36 |
52 |
Don't know |
4 |
6 |
2 |
If retail alcohol
availability were mildly restricted at the Salt Lake Winter Olympic Games, as it is in
Utah today, would you be more likely to attend, less likely to attend, or would it have no
effect on your decision to attend? |
ALL
% |
MALE
% |
FEMALE
% |
More likely |
17 |
10 |
23 |
Less likely |
9 |
5 |
12 |
Have no effect |
73 |
84 |
63 |
Don't know |
1 |
1 |
2 |
Which of
the following is the best reason you think people decide to go to the Olympics? |
ALL
% |
MALE
% |
FEMALE
% |
To witness the athletic achievement |
53 |
52 |
54 |
For the good games |
21 |
26 |
15 |
It's fun |
10 |
8 |
13 |
To see the triumphs |
9 |
7 |
10 |
For the scenery |
3 |
3 |
3 |
To party and drink alcohol |
3 |
3 |
4 |
Don't know |
1 |
1 |
1 |
Which of
the following is the best reason you think people decide NOT to go to the Olympics? |
ALL
% |
MALE
% |
FEMALE
% |
The expense |
55 |
56 |
53 |
You can see better on TV |
26 |
26 |
26 |
The crowds |
9 |
9 |
10 |
The traffic |
5 |
5 |
6 |
Restricted availability of alcoholic
beverages |
3 |
2 |
3 |
The noise |
2 |
2 |
2 |
|
