|"We need to sever the tie between
college sports and drinking. Completely, absolutely, and forever." -- HHS
Secretary Donna Shalala, January 12, 1998
BREAK THE ALCOHOL-COLLEGE SPORTS CONNECTION
SHALALA URGES NCAA POLICY REFORM
On January 12, Health and Human Services Secretary Donna Shalala
called on college sports officials to immediately end their business relations with the
alcohol industry. In a speech to the National Collegiate Athletic Association (NCAA),
Shalala said the move would help curb alcohol abuse on college campuses. Colleges
including the University of North Carolina, Baylor, and Brigham Young already decline
alcohol sponsorship of their sporting events.
A former university president herself, Secretary Shalala recognizes
that the alcohol industry provides much-needed funds for college sports programs. However,
she said, it is time for tough advertising guidelines, "especially in light of the
recent alcohol-related deaths and some research suggesting that advertising may influence
adolescents to be more favorably disposed to drinking." Shalala also called on
schools to eliminate alcohol consumption at the site of sporting events, such as tailgate
Please write to Secretary Shalala and thank her for calling on
colleges to break the link between sports and drinking. Encourage her to support H.R. 1980
to limit alcohol advertising and sponsorships and strengthen alcohol prevention programs
at institutions of higher learning, H. Res. 321 ("The
Collegiate Initiative to Reduce Binge Drinking"), and similar measures to reduce
campus alcohol problems. (To view a sample letter, to Secretary Shalala, click here.
The Honorable Donna E. Shalala
U.S. Department of Health and Human Services
200 Independence Avenue, SW
Washington, D.C. 20201
Also, please contact your U.S. Senators and Representative and
ask them to support Shalala's efforts to eliminate alcohol advertising and sponsorships
from college sports. Encourage your House Representative to support H.R. 1980 and H. Res.
321, and urge your Senators to introduce similar bills. To view a sample letter to a
Representative, click here or to a
Senator, click here .
Please contact the Alcohol
Policies Project at 202-332-9110, for further information.
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