Action Alert:
Urge the Knight Commission to Put Alcohol Sponsorship
and Advertising on the NCAA Reform Agenda

The Knight Foundation Commission on Intercollegiate Athletics is holding a yearlong series of meetings to review progress in the reform of intercollegiate athletics since its last report 10 years ago. The Committee will consider further avenues for enhancing the integrity of college sports.

The Knight Commission's consideration of issues in college sports presents a timely opportunity to put an important piece of unfinished business on the NCAA's reform agenda: alcohol sponsorship and advertising in college sports.

Meeting in Washington, DC, on October 18, the Commission heard a panel discussion on the commercialization of college athletics, with three noted experts on the subject. One of the panelists was Indiana University Professor, Murray Sperber, author of a new book, Beer and Circus: How Big-Time College Sports Is Crippling Under-Graduate Education.   The commission will also consider a September 28, 2000 letter from the Center for Science in the Public Interest and a group of universities and organizations, which called for the elimination of the unprincipled and misleading promotion of alcoholic beverages to underage college students and to the many fans who may be even younger.


Join CSPI and other organizations and campuses in urging the Knight Commission's leadership in removing alcohol advertising and sponsorship from college sports. The Commission will meet again in November, 2000, and it is important that they hear about this issue from concerned campuses, organizations, and individuals. Send letters to:

Dr. Hodding Carter III, President & CEO
John S. and James L. Knight Foundation
One Biscayne Tower
Suite 3800
2 South Biscayne Boulevard
Miami, FL 33131-1803

(See our letter to the Knight Commission for background and talking points)